Let's stop yapping about your business goals and actually start creating them...
Pick the exact level of support you need today. No contracts, no corporate fluff, no confusing jargon. Just plug-and-play blueprints to get your business running right.
Let’s improve your setups, organize your paperwork, and help you transition from being an overworked freelancer to a true Entrepreneur or CEO.
25+Years
Building Real Businesses from Scratch
2,500 + Trained
Everyday Freelancers & Startups
$10K + Contracts
Landed Without a Fancy College Degree, or certification
0-6 Figures Real
No Corporate FLUFF. NO FAKE Hype REAL. NO BS. JUST STRATEGY + SYSTEMS
Let me guess…
You got the degree/certificate. You got the skills. So where are the clients?
I get it: schools and certificate programs teach you how to do the work, but they leave you completely stranded when it comes to running an actual business.
You leave graduation day with a fancy piece of paper, and then what? You undercharge because you don't know your true worth. You take low-paying scraps because nobody taught you how to talk to big corporate buyers.
Worst of all, you are operating without real contracts or business setups, risking everything you own to getting sued. I know the stress. I hear you, I see you, and I have been exactly where you are standing right now.
If I could pull myself out of the struggle and build a stable, six-figure company from my spare bedroom, you can do it too. You don't need a business degree or certifications (they help), but what you REALLY need right now is the right systems. That's where I come in.
One coach + system - Endless growth.
I'VE BEEN WHERE YOU ARE
I didn't inherit this life. I built it from a spare bedroom in Sacramento.
Hey, I’m Faviola 'The CEO Hustler' Valencia — but everybody calls me Favi. I spent 25 years surviving economic crashes, fighting courtroom battles, and building 6-figure systems so you can protect your family and get paid.
I grew up in the rough parts of San Jose, raised around gangs and immigrant families just trying to survive. In my 20s after marrying, 1st born son we went from a roach-infested 2-bedroom rental to buying our own home by the time I was 22. Not a mansion — just a home with a white picket fence we could finally call ours.
BUT... Let’s skip the fake internet millionaire fluff. I didn’t start with a bank loan or an elite business school degree. I started in a spare bedroom in Sacramento with nothing but grit, a phone, and my family. My sons were out pounding the pavement helping me put up flyers, and my husband was driving me to meetings.
In exactly 90 days, I took that raw hustle and scaled a six-figure corporate agency, securing major contracts with Kaiser, Sutter, the County, and the State of California, quickly expanding my business across the USA. That corporate system allowed me to retire my husband for 16 years so I could focus on the business and our family.
When Life and the Market Hit the Fan
But a real business isn't a straight line. When the economic housing crash hit, everything collapsed. Clients shut down, thousands of dollars were owed to us, and a bad car accident left me struggling with severe pain while pregnant—almost losing my daughter due to a high-risk pregnancy.
To make matters worse, my younger son ended up in a body cast caused by a completely separate accident, all while my dad was fighting for his life with stage 4 glioblastoma. I hit the absolute bottom. I did my best to keep life and business going, but it still wasn't enough.
I had to make the incredibly hard decision to file for bankruptcy just to save my home. After my Dad passed, it completely broke me, and I shut the agency down.
Clearing My Name
Then, when I thought things couldn't get worse, the same people I had helped for years by providing training, a foot in the door, and consistent work turned on me. They became angry and built an internet blog trying to tear my name and reputation down.
But you cannot break a true hustler.
I was cleared of every single piece of corporate allegations because my contracts and legal systems were bulletproof. In 2010, I pivoted, stood back up, and rebuilt everything online from scratch.
What I Do for You Today
I don't teach high-brow theory or give you corporate "blah, blah." I teach the hard-core, real-world systems you need so you can land major clients, handle your pricing, and protect your business from getting sued or completely ruined when life hits the fan.
If my family and I could build it from the dirt, survive the crash, and win—so can you. Today, I help you replicate that exact blueprint so you can stop trading your hours for scraps and step into your true role as a CEO.
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Now I work from home, on my terms — present for my family, free to travel, living a life that's actually mine.
I'm not here to sell you a fake mansion-and-Lambo dream or trap you in some "$8-million" rabbit hole. I'm here to show you something real you can actually build. Enough with AI fakness building from the skills you have - is the whole point.
HERE'S WHAT CHANGES WHEN YOU WORK WITH ME
You don't need years. You need direction.
Follow a system and everything shifts. Here's exactly what we build together:
01
A business that pays you
Stop working for free and undercharging. Turn your skills into consistent income.
02
More than one income stream
Combine services + digital products + simple systems that can pay you daily.
03
Systems that sell for you
No more posting and praying. Set it up once so it runs even while you sleep.
04
Growth without burnout
Work smarter, not harder. Grow your income without grinding 24/7.
PICK YOUR PATH
Glad you're here. Now let's get you paid.
Pick where you're starting. I'll show you the exact next step — no more guessing.
MOST POPULAR
THE CEO BUSINESS BUNDLE
Build your business without starting
from scratch
Everything you need to plan, brand, and launch — in one done-for-you bundle. Buy once, use it forever. Want to resell digital products? I'll show you how inside.
Business Blueprint + Launch Guide
Content Creator System
Branding + Marketing Guides
How to Become an Interpreter (bonus path)
Entry Path
LaunchPad
Got skills or speak two languages but don't know how to start a legal business? This is your beginner startup kit. I give you the exact paperwork checklists, pricing calculators, and launch steps to protect yourself from getting sued and start making real money from home.
No-Degree Blueprint: Simple legal setup checklists.
Stop Undercharging: The exact formulas to price your talent.
DFY Basics: Essential forms to avoid getting screwed.
Build & Decipher With Me
Strategy Call
Want me to personally look at your setup and tell you why you aren't selling? Let’s clear the confusion together.
Option A ($27): Too busy for a call or hate being on camera? Fill out my intake form, and I’ll send you a private, custom audio breakdown with your exact next moves.
Option B ($47): Want to talk to me live? Book a 1:1 30-minute Zoom call, and provide your most pressing questions, and I'll help you start, decipher, or grow your business:
Map your business or offers
Personalized game plan
Real talk, real direction
Your next step, made clear
Watch, Learn & Pivot
90-Day Boss Up & Rise Online Program
Stop playing small and build out your multiple automated income streams, custom funnel ecosystems, and content engines alongside me.
My online training system. Over 90 days, I show you how to build your website, set up your email list, structure your prices, and market yourself on social media so you can stop grinding 24/7 and finally build a stable income
A-to-Z business build-out
Exclusive plug-and-play contract vaults
Full backend systems, funnels, marketing, sales, and more
No pressure, just clarity
25+
YEARS BUILDING REAL BUSINESSES
2,500+
FREELANCERS, ENTREPRENEURS CEOs TRAINED
$10K+
CORPORATE CONTRACTS LANDED
95% of talented people stay stuck — not because they aren't good enough, but because they never had the right systems. Let's fix that.
REAL PEOPLE, REAL RESULTS
Built to support every step of your business journey.
Freelancers & Business Owners
Already have a skill but stuck trading hours for scraps? I'll help you turn what you already do into a real, paying business with systems that work.
Startups & New CEOs
Just starting — or ready to scale? I'll help you set up your systems, land real clients, and operate like the CEO you already are.
Real growth comes with the right resources
Resource library
Step-by-step guides, plug-and-play templates, and real checklists to start and run your business — no fluff.
Online Training
Self-paced trainings and digital products that show you how to actually build — not just stay motivated.
Real Experience
25+ years of strategy I share from actually building agencies, landing contracts, and operating — not theory.
Personal roadmap
A clear plan with milestones so you always know your next step. No guessing, no 50 random ideas.
Free Download
Not sure where to start?
Start with The Plan.
A free quick-start guide (with forms + audio) to help you get your business going the right way — no overwhelm, no 50 random ideas. Just your first real steps.
$0
YOURS FREE TODAY
Guide. Forms. Audio. Coaching Online
This could be the
moment everything
changes.ay
Don't scroll past it. Boss up and rise. 👑